Show time!
Bumble & bumble was founded in New York as a hair salon in the 70ties.
The idea for this project was to create a new fictive flagship store which targets funky people with a heart for music. Two illustrated characters were introduced to lead through the visual communication.
As urban trend hunters Bumble & bumble spots newcomer bands and supports them on their journey in music, giving them a platform to expose their music to a wider audience in various ways. Collecting new talents on instagram, putting them on air in the Bb hair salons and launching a new compilation every month. We added pins and different gadgets to create a bigger buzz.
![bandana2](https://sonjazimmerli.com/wp-content/uploads/2021/07/bandana1.png)
![sprayV2_1](https://sonjazimmerli.com/wp-content/uploads/2021/07/sprayV2_2.png)
AD, design, illustrations, drums: sonja zimmerli
Sound: the delilahs (my band in my 20ties)
![Bildschirmfoto 2020-07-07 um 11.14.26](https://sonjazimmerli.com/wp-content/uploads/2020/07/Bildschirmfoto-2020-07-07-um-11.14.26.png)